Client: Timbuk2 (San Fransisco, CA)
Project: Product Illustration
Specifications: Choose a product that you own or
would like to own, but make sure it is small enough to be photographed
on a table top. The required elements for the finished magazine ad are: an original illustration created by you, a simple headline, and your client's logo. Your final design must show an understanding of
unity, emphasis and balance. When
appropriate, utilize rhythm and depth as
well.
Reproduction: The illustration will be printed as a magazine beauty shot (full-page ad).
Justification: I first encountered Timbuk2 bags in Seattle, where they are very popular and somewhat of a fad. However, after borrowing someone's while going out to the field, I fell in love with its great design, quality materials, and practicality. The classic messenger bag is fully waterproof (good for Seattle, of course), extremely durable, easy to adjust and open without taking it off, and includes features such as reflective clips and second side strap which are excellent for safe and easy biking. Soon I had my own gold-black-gold bag, which I've used daily for several years.
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